Total following: 38k

Say hello to Gen – based in beautiful Wānaka, where she lives with her husband Sean, their daughter Olive, their pup Cooper, and with baby number two on the way.

Gen shares the beautifully real moments of family life with her online community, from the joys and chaos of motherhood to fashion, beauty, home inspiration and everyday moments that feel instantly relatable.

A passionate foodie, Gen has become known for her quick, easy and budget-friendly recipes that make family mealtimes simple without compromising on flavour. Her content is packed with fuss-free meal ideas that busy parents can actually recreate, making her a go-to for delicious everyday cooking.

Having recently settled into a new home, Gen is now sharing this exciting new chapter with her audience, documenting family life, styling their space and embracing everything that comes with growing a family.

More than anything, Gen is admired for her honesty. She speaks openly about motherhood, mental health, body confidence and her own life experiences with warmth and authenticity, creating a safe, supportive space where women feel understood and empowered.

With a loyal community built on trust, Gen creates content that is heartfelt, genuine and effortlessly engaging, making every brand partnership feel like a natural recommendation.

If you’d like to work with Gen, please get in touch!