Your full service talent management & influencer marketing agency
Launched in 2021, Visibly is a boutique talent management and influencer marketing agency representing some of Aotearoa’s most-loved creators.
Founded with a people-first approach, we saw an opportunity to do things differently, creating a highly personalised agency experience where relationships come first, strategy matters, and no one is treated like just another number.
We specialise in talent management, supporting creators with every part of their brand partnership journey. From negotiations and contracts to long-term growth and dream collaborations, we’re here to protect their value, champion their talent, and ensure every partnership feels aligned, exciting, and worth saying yes to.
Alongside this, we partner with brands to build thoughtful influencer campaigns that genuinely connect. We help bridge the gap between brands and creators, matching the right voices with the right stories to create content people actually care about. The magic of influencer marketing is reaching audiences through someone they already trust - and when done well, that connection drives real impact.
We’re proud to prove that small wins. Our boutique size is our greatest strength - it lets us go all in on our clients’ dreams, offer hands-on support, move quickly, think creatively, and care deeply about every result.
Visibly. Where brands meet creators, and authentic partnerships shine.
Meet the Talent behind our Talent
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Founder & Managing Director - TalentLaura is the founder of Visibly and the driving force behind its vision - building a boutique agency that puts people first and does things differently.
With a deep understanding of the creator space, Laura leads all things talent at Visibly, working closely with a curated roster of creators to shape their growth, guide their direction, and ensure every partnership feels aligned, elevated, and worth saying yes to.
Known for her strong instinct, thoughtful approach, and sharp negotiation skills, she’s dedicated to helping talent build meaningful, long-term careers while ensuring they’re recognised, valued, and paid what they deserve.
With a closet that’s envy-inducing and a knack for making things happen, Laura is all about creating magic, in style.
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Managing Director - Partnerships
Amanda leads partnerships at Visibly, bringing a powerful mix of commercial instinct, industry relationships, and strategic thinking to the agency.
As the driving force behind brand relationships and new business, she works closely with leading brands and agencies to create partnerships that feel considered, impactful, and genuinely aligned with our talent.
With a natural ability to connect people and spot opportunity, Amanda is constantly building momentum - pitching, prospecting, and securing collaborations that drive real results.
A proud mum to three boys and always one step ahead, Amanda brings both energy and intention to everything she does - and is exactly who you want in your corner.
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Social Media Coordinator
Xenia is the heart behind Visibly’s social presence, bringing her signature polish and warmth to everything we share. She leads our social strategy with intention and style, ensuring every touchpoint feels elevated, aligned and unmistakably Visibly.
From shaping content direction to engaging with our community and keeping our digital presence sharp, Xenia adds her signature care and precision to every detail. She’s also a proud mama to two gorgeous girls, Bella and Sage, and somehow still makes it all look effortlessly chic (teach us your ways, Xenia!).
With her polished aesthetic, sharp mind, and heart of gold, Xenia is the kind of woman every team dreams of. We’d be lost without her.